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Monday, November 21, 2016

Synthesis Post: Communication as Second Nature


Hey everyone! 


Over the course of these past ten weeks, Team Undecided Business analyzed, discussed, and researched multiple fields within business including Public Relations, Supply Chain Management, and Sports Marketing.

 

Public Relations


 Supply Chain Management

 

Sports Marketing

Source: 10bestpr.com

Public Relations is the promotion of a company's image to the media and public.

Source: linkedin.com

Supply Chain Management is  the oversight of materials, information, and finances as they move from supplier to manufacturer to wholesaler to retailer to consumer.

Source: 123rf.com

Sports Marketing is the field dedicated to advertising and selling sports-related products or events.

For more information about what PR is, check posts: 


For more information regarding Supply Chain Management's work, check:


If you want to read more about the description of Sports Marketing, read:



As the Blog Project comes to an end, we have come to a one major realization about business. We have concluded that regardless of the major studied within the field of business, communication within each field is an underlying, vital skill to possess. 




Public Relations


Supply Chain Management


Sports Marketing


Forms of Communication:
  • Press Releases
  • Social Media 
  • Face-to-Face
  • E-Mail
  • Hidden Giveaway of Products

  
Forms of Communication:
  • Face-to-Face
  • Written/E-mail
  • Over the phone


Forms of Communication:
  • Social Media
  • Public Advertisments
  • Face-to-Face


Posts with Explanation and Examples of Communication:


Posts with Explanation and Examples of Communication:


Posts with Explanation and Examples of Communication:



Although each field has similar forms of communication, the communication formatting is quite diverse:


Source: onlinecareertips.com
Public Relations: Everything in Public Relations is communication. Whether it's communicating with the media, the company you work for, your co-workers, the public, and even fans or critics, some form of communication is always happening. The communication is highly persuasive due to the fact PR professionals promote a brand. An example of a piece of work a PR professional would produce is Donald Trump's presidential success. Not everyone wanted him to be our next president, but he has played all his cards right in promoting himself. For more information regarding format, style, and persuasion pieces PR firms write, read Can Trump Win the Election with His PR Strategies? 


Supply Chain Management: Communication is extremely important in supply chain management. In order to get goods and supplies from one place to another, communication must take place. Supply chain managers must communicate internally with coworkers. It is important that everyone within the project understands the plan and what tasks they must accomplish. Next, supply chain managers must communicate with sales in order to understand how many products are expected to sell so that they know how many must be ready. Also, it is vital to know of any sales or if they are about to get a big customer so that they can plan for the need of more products. In addition, supply chain managers must communicate with suppliers. Supply chain managers need to be sure that they will be provided with the right amount of quality supplies on time in order to make the number of products that they need. Also, supply chain managers need to inform suppliers of any issues with the supplies that they are being provided with. Communication with all of these different aspects of the industry are extremely important in being successful supply chain managers.


Source: studyhungary.hu
Sports Marketing: Sports Marketing is all about communication. In order to be an effective sports marketer, you need to establish effective relationships between the consumer and the brand. Communication plays an essential role in relaying a brand's value to potential consumers. Aligning your values with the values of the consumer may increase their loyalty with your brand. If you want to do this, you have to deliver the message, which requires proper communication. However, verbal communication isn't the only form used in sports marketing. Your brand portrayed in stadiums, uniforms or other advertisements must be recognizable. Every successful sports marketing brand has been involved with one organization for a long time- thus creating a recognizable brand. When consumers think of the organization or program, they also bring the brand being promoted into mind. It's very important to find a reliable connection between the brand and the consumer. Effective communication will do this, creating a successful brand. 


As it can clearly be seen, day-in and day-out any branch of business you're looking to take requires utter communication. Whether it be face-to-face, through e-mail, or even through a tweet, something is always being said. Since this is the case, it is 100% crucial to develop superb communication skills no matter what field of business you're studying. 


Thanks for following our blog!
-Grace, Brianna, and Jackson

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