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Sunday, October 9, 2016

Prompt #4: Delivery and Style

This week while learning about Supply Chain Management, I came across one newspaper article and one scholarly article. The newspaper article is published by WWD News and discusses some of the issues in Supply Chain Management today. With a higher demand for high quality leisure goods, such as purses, many resources, such as cashmere, are becoming scarce causing prices to skyrocket. This means that it is growing more and more important for Supply Chain Managers to buy resources from a supplier with high quality resources and then to form a relationship with the supplier in order to continue buying from that supplier at a fair price.


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The scholarly article, published by Science Direct, was written by professionals, and discusses Supply Chain Management performance based on sustainability, internal operations, learning and growth, and stakeholder. The article ultimately states that “The top-ranking aspect to consider is that of stakeholders.” The article also describes a case study that was done in order to measure the performance of Supply Chain Management within a business.
The delivery of these two sources differ in a couple of ways. First of all, the newspaper article’s delivery style is much more casual and easy to understand for an average person. The scholarly article has a much more formal style and is much harder to understand because of the vocabulary used. I think that it is clear that the newspaper article was written for an audience of anyone wanting to learn a little bit more about supply chain management or the economy; however, the scholarly article seems to be written for an audience that is already educated about supply chain management and some of the concepts within supply chain management.
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I think that it is much easier to trust the scholarly article instead of the newspaper article for a couple of reasons. First of all, the scholarly article was written by three scholars that are much more trustworthy. Tseng MenLang is from the Department of Business Administration from Lung-Hwa University of Science & Technology in Taiwan, Lim Ming works in the Derby Business School at the University of Derby in Kentucky, and Wai Peng Wong works at the School of Management at a university in Malaysia. Based on this information, it is evident that each of these authors are very educated about the topic. The author of the newspaper article is simply a journalist with little formal education about Supply Chain Management. Next, the scholarly article included citations about where they had gotten information, and described the results of a case study, which is another source of how they got their information. The newspaper article simply stated quotes from companies and people working in supply chain management.
-Brianna

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